500 DIGITAL MARKETING TOOLS
500 DIGITAL MARKETING TOOLS
Google Trends:- Google Trends is an online
search tool that allows the user to see how often specific keywords, subjects
and phrases have been queried over a specific period of time. ... Results are
displayed in a graph that Google calls a "Search Volume Index"
graph
Google Keyword Planner:- The Keyword Planner
is a more focused version of the Google
Keyword Tool and AdWords
Traffic Estimator tool, and the
focus is on doing one thing only: to make it easier for advertisers to get through
the process of creating new ad groups and ad campaigns
Ahrefs:-
Most people think of Ahrefs
as a powerful “backlink checker” tool. But in reality, “checking backlinks” is
just one of the many things that you can do with our huge data index. ... Big
data is a term for data sets that are so large or complex that traditional data
processing applications are inadequate.
AppAnnie:- App Annie is an app market data and insights company headquartered in San Francisco, California. It produces consumer and competitive information on
downloads, revenue, ratings, usage (MAU/DAU), search terms, etc. to support decision
making for app marketing spend optimization, partnering and investment
strategies and product roadmap prioritization.
Serpstat:- Serpstat is a Ukrainian
website which offers search engine optimization (SEO) services, such as keyword
research and backlink analysis. Initially, it was used within the digital
marketing agency Netpeak, which became its main investor.
SimilarWeb:- SimilarWeb is a market
intelligence tool that provides customers with granular insights about every
website and mobile app enabling visibility into digital behavior and letting
businesses see what is actually happening with their competitors, their
industry and throughout the digital world.
Buzzsumo:- BuzzSumo is a research
and monitoring tool. The functionality is broken down as follows: Find content
that is most shared on social media channels – you can enter your own domain or
another domain, and see what has been shared socially
Facebook Audience Insights.:- The Facebook Audience
Insights tool provides access to highly valuable demographic and
behavioural data, enabling you to learn more about your audience and potential audience,
using information they have provided themselves to Facebook.
Facebook Ads:- Facebook Ad. An
advertisement created by a business on Facebook that's served up
to Facebook
users based on user activity, demographic information, device use information, advertising and marketing
partner-supplied information, and off-Facebook activity.
Google Adwords:- Google AdWords is Google's advertising
system in which advertisers bid on certain keywords in order for their
clickable ads to appear in Google's search results. Since advertisers have
to pay for these clicks, this is how Google makes money from search
Bing Ads:- Bing Ads (formerly
Microsoft adCenter and MSN adCenter) is a service that provides pay per click
advertising on both the Bing and
Yahoo! search engines. As of June 2015, Bing
Ads has 33% market share in the United States.
Appstore Search Ads:- Developers
paid for these ad
placements when users tapped on them. That product, now called Search Ads Advanced, isn't going away. ...
While it does use its historical understanding of App Store trends to help target ads, it doesn't build specific profiles on
individual users for targeting purposes.
Manychat:- A bot is a Facebook Page that sends out messages and responds to
users automatically. You'll need an existing Facebook Page to set up its bot
functionality. ... Use ManyChat
to create your bot in 2 minutes without coding.
Pushengage:- PushEngage is a platform
for Personalized Browser Push Notifications. Customers can Target Desktop and
Mobile users on Chrome, Safari and Firefox through Push Notifications.
Leanplum:- Leanplum is the most
complete mobile marketing platform, designed for intelligent action. Its
integrated solution delivers meaningful engagement across messaging and the
in-app experience. Leanplum
offers Messaging, Automation, App Editing, Personalization, A/B Testing, and
Analytics.
Google Analytics:- Google Analytics is a freemium
web analytics
service offered by Google
that tracks and reports website traffic. Google launched the
service in November 2005 after acquiring Urchin. Google Analytics is now the most
widely used web analytics
service on the Internet.
Facebook Analytics:- Facebook Insights is a pretty
powerful tool for those wanting to track user interaction on their Facebook Fan Page. Facebook Insights can be seen by all
the admins of your page and it can help you track the number of active users to
better understand page performance
Yandex Metrica:- Yandex.Metrica is a web analytics tool that
helps you get visual reports and video recordings of user activity, track
traffic sources, and evaluate the performance of online and offline
advertising.
Google Data Studio:- Google Data Studio (beta) turns
your data into informative
dashboards and reports that are easy to read, easy to share, and fully
customizable. Dashboarding allows you to tell great data stories to support better business decisions. Create
unlimited Data Studio custom
reports with full editing and sharing.
Webris SEO Report Tool:-
Color Picker:- A color picker
(also color chooser or color tool), is a graphical user
interface widget, usually found within graphics software or online, used to
select colors and sometimes to
create color schemes
Google Analytics URL Builder:- Campaign URL Builder.
This tool allows you to easily add campaign parameters to URLs so you can track Custom Campaigns
in Google Analytics.
Tag Assistant:- Tag Assistant is a Chrome Extension
that automatically validates the implementation of Google tracking scripts on
any given page. It currently works for: ... Google Analytics (dc.js) AdWords
Conversion Tracking.
FB Pixel Helper:- The Facebook Pixel Helper
is a troubleshooting tool that helps you validate your pixel implementation. The Facebook
Pixel Helper works in the background to look for conversion or Facebook pixels and provide realtime
feedback on the implementation.
Google Tag Manager:- Adding
other products to your site, including but not limited to AdWords Conversion
Tracking and Remarketing, DoubleClick Floodlight, and of course, Google Analytics, is a breeze. ... Google Tag Manager consists of these three
main parts: Tag: A
snippet of code (usually JavaScript) added to a page.
Data Scraper:- Web Scraping (also
termed Screen Scraping, Web Data Extraction, Web Harvesting etc.)
is a technique employed to extract large amounts of data from websites whereby the data is extracted and saved to a local file in your computer or to
a database in table (spreadsheet) format.
Google Analytics Debugger:- Google Tag Assistant
is a Chrome Extension that helps
you validate the tracking code
on your website and troubleshoot
common problems. It's an ideal tool for debugging and testing your analytics.js
implementations locally and ensuring everything is correct before deploying
your code to production.
Pocket:- Pocket is a free
service that makes it easy to discover great content that's personalized to
your interests, and save this content so you can return to it later – on any
device, at any time.
pCloud Save:- pCloud Save is a browser
extension, which allows you to save
web images, text content and other files from the web, directly to your pCloud account.
Bootstrap Studio:- Bootstrap Studio is a powerful
desktop app for designing and prototyping websites. Bootstrap Studio is a an app for creating beautiful websites. It comes
with a large number of built-in components, which you can drag and drop to
assemble responsive web pages.
Canva:- Create
beautiful designs with your team. Use Canva's drag-and-drop feature and layouts to design, share and print business
cards, logos, presentations and more
Flatpack:- Flatpak (formerly
xdg-app) is a software utility for software deployment, package management, and
application virtualization for Linux desktop computers. It provides a sandbox
environment in which users can run applications in isolation from the rest of
the system
Marvellapp:- The Marvel app is
an app that allows you to design and create prototypes of your own apps
Igloo:- An
igloo is a small
building made of snow. Inuit old photo. Inuit kids. Inuit baby. Igloos were first built by the Inuit people
Adespresso ads:- AdEspresso - Simple,
Powerful Facebook Ads Manager.
Home. Optimize your Facebook Ads
as Easily as Making your Morning Coffee.
Lapa.ninja:- Landing pages are the bread & butter of traditional web
design. ... Lapa Ninja is a
breath of fresh air in the growing web design economy that's consistently on
the hustle for inspiration.
Behnace:- Behance (stylized as Bēhance)
is a network of sites and services specializing in self-promotion, including consulting and online portfolio sites. It is
owned by Adobe.
Businesses like LinkedIn, AIGA, Adweek, and Cooper-Hewitt, National Design Museum, and schools such as Art Center College of Design, Rhode Island School of Design (RISD), School
of Visual Arts (SVA), Savannah College of Art and Design (SCAD), and the Maryland Institute College of Art (MICA) have used their services
Dribbble:- Dribbble is a community
of designers answering that question each day. Web designers, graphic
designers, illustrators, icon artists, typographers, logo designers, and other
creative types share small screenshots (shots) that show their work, process,
and current projects.
Unsplash:- Unsplash is a website
dedicated to sharing copyright-free photography under the Unsplash license. ... Unsplash allows
photographers to upload photos to its website, which are then curated by a team
of photo editors
Headreach:- to move ahead into the wind by momentum (as in tacking)
Buzzstream:- BuzzStream is one such
tool. Developed by the creators of ApartmentRatings.com, BuzzStream helps identify sites from
which to request links, and makes this link building process efficient and
human.
Pitchbox:- Pitchbox is an outreach
and prospecting automation platform that allows users to build relationships
with targeted marketing and PR opportunities, bloggers, and influencers
Active Campaign:- ActiveCampaign is an
intelligent platform that makes it easy to leverage marketing automation.
You'll be able to design sophisticated, automated marketing processes that save
time and generate additional revenue for your company
PCloud:- pCloud is your personal
cloud space where you can store all your files and folders. ... By installing pCloud on your computer
(through its desktop application pCloud Drive), the app creates a secure virtual
drive which expands your local storage space.
Todoist:- Most
users find it helpful to separate their tasks into broad projects like Work and
Personal . Then they create new Todoist projects for bigger, long-term things they're working on.
Jira:- JIRA is a tool
developed by Australian Company Atlassian. ... The name "JIRA" is
actually inherited from the Japanese word "Gojira" which means
"Godzilla". The basic use of this tool is to track issue and bugs
related to your software and Mobile apps. It is also used for project
management.
Confluence:- Confluence is our
collaboration wiki tool used to help teams to collaborate and share knowledge
efficiently. With Confluence,
your users can create pages and blogs which can be commented on and edited by
all members of the team.
Evernote:- Evernote is an app
designed for note taking, organizing, tasks lists, and archiving. ... The app
allows users to create notes which can be a piece of formatted text, a webpage
or webpage excerpt, a photograph, a voice memo, or a handwritten
"ink" note
Slack:- Slack is where work
happens. It's a digital workspace that powers your organization — all the
pieces and the people — so you can get things done. ... Check out Roles and
permissions in Slack.
Sumo.com Blog:- Sumo is a suite of
free tools that can be used to grow your website's traffic. The Sumo tools are easy
to install and work on any website.
Digital marketer:- Digital marketing is an umbrella
term for all of your online marketing efforts. Businesses leverage digital channels such as
Google search, social media, email, and their websites to connect with their
current and prospective customers.
Webris:- WEBRIS is a digital
marketing and design agency based out of Downtown Miami (FL)
Neil Patel Blog:- Neil Patel's stories. I cover
entrepreneurship, conversion optimization, marketing and sales.
Medium:- Medium is an online
publishing platform developed by Evan Williams, It is owned by A Medium Corporation. ...
Williams developed Medium
as a way to publish writings and documents longer than Twitter's 140-character
maximum.
Search Engine Land:- Search Engine Land. Search Engine Land is a leading
daily publication that covers all aspects of the search marketing
industry. ... Daily news coverage includes breaking stories, industry trends,
feature announcements and product changes at popular platforms used by search marketers to
reach consumers online
Ahrefs Blog:- The
Ahrefs Blog. We help you
get better at SEO and marketing: detailed tutorials, case studies and opinion
pieces from marketing practitioners
Jon Loomer Blog:- Jumpstart
your campaigns and move the needle with Funnels and Lifetime Value within
Facebook Analytics
Hubspot Blog:- Create Quality Content That Powers Your Growth. Start creating blog content that attracts visitors
and converts readers into customers. Request a demo. See why thousands of
customers use HubSpot to host
their business blogs
Content Marketing Institute Blog:- Content marketing is a strategic marketing approach focused on creating
and distributing valuable, relevant, and consistent content to attract and retain a clearly defined audience — and,
ultimately, to drive profitable customer action
Buffer Blog:- Website. buffer.com.
Buffer is a software application
for the web and mobile, designed to manage accounts in social networks, by
providing the means for a user to schedule posts to Twitter, Facebook,
Instagram, and Linkedin. Buffer
is also the name of the company that creates this software.
GrooveHQ Blog:- The
Groove Customer Support Blog.
Learn how to increase retention, referrals and revenue through awesome customer
support
MOZ Blog:- Blogs are one of the
most popular forms of content marketing. ... Whether you're a beginning blogger or have been blogging for years, there's always
something new to be learned. Below you'll find the most recent posts from the Moz Blog.
Adespresso Blog:- AdEspresso's blog is the best
resource to stay up to date with Facebook Ads news and tactics for successful
campaigns that convert
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